5 Ways to Boost Your Nonprofit Annual Fundraising Efforts


Join us on October 28th at 2:00 PM ET for our upcoming webinar on how to boost your year-end fundraising campaign!

Raising money is both the most important and most difficult objective for nonprofits to fulfill. Luckily, as organizations grow their digital profiles, they also grow their opportunities for fundraising. We pulled together some easy ways you can give your donation efforts a big boost.

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Best Times to Publish Content for Social Media Engagement


At AddThis, we’re constantly analyzing data from the 1.9B unique users we see per month across our network of over 15MM websites to learn how people are engaging with content. Last December, we published the best times to post on social media during the winter holidays. That post, as well as a similar one we did earlier that year, proved so popular that we’re doing it again.

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Q&A with Matt Calkins, AddThis’ Newest Board Member


Matt Calkins has been the CEO of Appian Corporation since founding the software company in 1999 at the age of 26. A history and board game aficionado, Matt won “Wargame of the Year” for a game he invented in 2011 called Sekigahara, and finished 3rd overall in the 2012 World Boardgaming Championships. He holds a B.A. with honors in Economics from Dartmouth College, and lives in Arlington, VA.

As our newest board member, Matt was delighted to share his thoughts about AddThis — and his favorite biographies — in a recent Q&A.

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AddThis Expands Relationship With Oracle Data Cloud to Provide Global Data Reach


AddThis’ Massive International Data Footprint Augments the Audience Data Marketplace Offering in Key European, South American and Pacific Rim Markets

VIENNA, VA – Sept. 24, 2015 — AddThis, a global marketing technology company, today announced it has expanded its relationship with the Oracle Data Cloud to provide its global data footprint to the Oracle Audience Data Marketplace.

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Tips, Tricks & Best Practices to Increase Twitter Engagement


With over 250 million active users, Twitter is here to stay. And for good reason — it’s an extremely effective method for communicating with your user base. AddThis data shows that Twitter users shared over 182 million pieces of content in 2014 — and are on track to more than double that in 2015, with nearly 107 million shares to date. However, it’s more than just a “build it and they shall come” platform.

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How to Build a Social Media Marketing Strategy for Your Business


With hundreds of active social networks, it can be tough to know where you should start when it comes to marketing a business or building an online community. To help you get a better understanding of each network, and how you can use them for your business, we put together a quick rundown on some of the top sites and services for your to build out your social media marketing strategy.

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Stop Hiding the Best Content on Your Blog


We spend so much time creating content to get and sustain the attention of our audience. In spite of this, I can guarantee you that you’re not showing your website audience the content that they want to see because it’s not on your home page. And… you likely have a library of amazing content that they’d love to consume. This adds up to lost opportunities, time and money. It’s time to start thinking about personalizing your content marketing so that you’re putting the right content in front of the right visitor at the right time.

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