A common challenge among all site owners – bloggers, brands and large publishers alike – is getting their users to consume more content and stay engaged. Let’s be honest, the internet has made us all ADD and our focus drifts easily. This is why we’ve launched a new plugin called the Trending content box — an easy-to-grab feed that pulls in your most popular content and begs for the wandering eye to CLICK, CLICK, CLICK.
What is it?
The Trending content box is built on top of AddThis’ powerful data processing capabilities to surface the top social traffic from across your site in a simple to install plugin. When a visitor finishes reading content (or loses focus), they ask to themselves, “Ooo, what’s this?” unable to resist the top trending article on Facebook you created a few days ago.
What’s that? It’s customizable, too?
Of course, we know nothing on the web is one size fits all, so as we do with all of our tools, we made the Trending content box completely customizable. You can jazz it up with your own design, choose the number of links to show, even set the date range of content displayed. We highly encourage you to get after it!
One of the best parts about the Trending content box is that if you own multiple sites you can cross promote the top social content from these sites.
Other ideas for using your new favorite feature
Looking to increase engagement from off your domain? Check out our API to embed your top social content into things like:
- Your email newsletter
- A Facebook brand page
- Inside your native mobile application
Where there’s AddThis, there’s data
No matter where you integrate the Trending content box, there is a new module in your analytics dashboard that shows you how many additional pageviews this plugin is generating for you. What? Did you think we would give you an awesome new tool and not give you analytics to track against it? Give us more credit than that!
So don’t just sit there watching your exit rate with a sad face. Get your very own (or one we designed for you!) Trending content box for your site here.