Last year we took a look at how people were preparing for Mother’s Day, and this year we thought we’d bring you a new take on the holiday.
We analyzed the difference between the types of people who bought Mom a gift a couple of weeks ago, versus people who still haven’t bought anything for her yet. This information’s based on shoppers looking for Mother’s Day gifts online in the past few weeks!
|Mother’s Day Planners||Mother’s Day Procrastinators|
|Lives in the South and West Coast||Lives on the East Coast|
|Single or Married without Kids||Married with kids|
|Less likely to own a pet||More likely to own a dog|
|Drives a sports car or convertible||Drives a minivan or SUV|
|3 times more likely to cook brunch||2 times more like to make brunch reservations|
|Shares to Pinterest and Tumblr||Shares to Facebook|
|Shopped for gifts on laptops and tablets||Currently shopping on iPhone and Android phones|
|Shopped for apparel and cooking gadgets||You might be getting flowers|
Whether you bought your gifts a week ago or are still shopping, we’ll be celebrating Moms this weekend. So make sure you go out and get her something nice!