Since we looked at the social presence of fireworks last Fourth of July, this year we decided to look at another favorite way to celebrate America’s birthday–with a good, old-fashioned barbecue.
When searching for the most commonly used words on the AddThis network for “Fourth of July,” we found that users are most interested in recipes and desserts for the holiday. To our surprise, the most-shared Fourth of July recipe on our network wasn’t for juicy burgers, potato salad, or that perfectly grilled corn. Rather, the most-shared recipe was for this Fourth of July bean casserole.
Users are sharing their BBQ tips and favorite recipes using address bar, Facebook, Pinterest, and email.
Geographically speaking, Colorado, Rhode Island, and Georgia take the cake with the strongest social mention intensity for Fourth of July barbecues in the past two weeks.
Whether you’re celebrating America’s independence with a backyard barbecue, fireworks, or taking in a parade or game of baseball, be safe and enjoy the day off with friends and family.