Online Trends for 2015 [Infographic]

2105 online trends

As 2015 comes to a close, we wanted to take a moment and look back at some of the top online trends from the year. With data processed from 1 trillion global pageviews and more than 2 billion Internet users (yup, that’s “trillion” with a “t” and “billion” with a “b”), AddThis has some awesome insights into online behavior from the past 12 months.

So, what were some of the biggest online trends we looked at from 2015?

  • How global desktop usage stacks up against mobile
  • Countries more likely to use Facebook, Twitter, Pinterest or LinkedIn
  • How the world shared popular news online like the birth of Princess Charlotte
  • How content engagement varies by device, and much more

Surprisingly, when it comes to global sharing behaviors by device, we found that 62% of shares happen on desktop compared to 38% on mobile. That said, mobile shares have grown 32% globally since 2014!

Check out our infographic below for the full 2015 Year In Review — or download here:

2015 online trends infographic

  • Public_Sense


  • Jeffrey Wyman

    Would love to see a trendline for past 5+ years on mobile vs desktop.

  • Pedro Coelho

    Good Article =)

  • Uda Awak

    Nice information…

  • Taylor Toussaint

    Some stats on China, Australia, and South America would have been rad for the Desktop vs. Mobile graphic but this is still some great information here. Thanks for sharing this.

  • AddThis

    Hi Taylor, you’re welcome! Glad to hear you liked the infographic. And thanks for your feedback on interest in additional stats, I’ll share that with the team.

  • Online Quran Classes

    good article we would love to see little more info on this topic …

  • arif

    Hi i am from Indonesian, i like this… nice information

  • Khara

    Thanks for the chart and graphics, I will use this to try to get conversions for my learn arabic alphabet course at my website!

  • Khara

    Thanks for the chart and graphics, I will use this to try to get conversions for my learn Arabic alphabet course at my website!