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All posts by Christian Brink

AddThis Audience Targeting Tools Now Support Animated GIFs

addthis-custom-message-gif

We’re excited to announce that Audience Targeting overlays now support animated GIFs! This means that in addition to using a static image in your Audience Targeting overlay (either one of our options or one that you have uploaded), you can use GIF animation (like in the example above).

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3 Best Practices for Turning Website Visitors into Email Subscribers

convert-visitors-to-email-susbcribers

Asking for your visitor’s email address is a delicate process. It requires reaching the right person at the right time with the right message. Unfortunately, a lot of website publishers and online businesses don’t take this approach, which makes for wasted efforts and lost opportunities. This is where website personalization comes into play.

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What We Learned By Looking at 90 Days Worth of Tweets

analyzing-tweets

We’re now a couple of weeks into Q2 and some of us on the marketing team at AddThis are checking in to see what’s working and what’s not when it comes to our social media strategy.

Because we’re seeing great engagement on Twitter, we decided to take a closer look at our tweets to see if we could find trends in what was getting the most attention. Here are the 3 lessons we learned (or had reinforced) from looking at our past 90 days worth of tweets.

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More Free Photo (and Video) Resources for Your Website

designer_desktop

Earlier this year, we published a blog post that listed four free photography resources for website owners and designers to use on their sites. The post got a great response, so we thought we’d put together a second list. That, and we know the importance of visual content. In fact, 70% of marketers plan on increasing their use of visual images this year, so it’s something you should definitely add to your content strategy.

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