Category Archives: What’s New

AddThis Smart Layers: Personalizing the Web

Today, we’re democratizing awesomeness with the next generation of web tools. AddThis Smart Layers includes Share, Follow, Recommended Content and What’s Next tools all in one line of code. We’re bringing data and responsive technology together for publishers of all sizes in ways that have generally only been available to resource-heavy companies like Yahoo! or Amazon.

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Learning about cognitive science at the NoVA UX meetup

For our February NoVA UX meetup, John Whalen (PhD Cognitive Science Johns Hopkins and Founder, Brilliant Experience consultancy) shared his insights and experience about cognitive science with the group. Using videos and interactive examples, he shared learnings about how we perceive, remember, and make decisions, and how those concepts can be applied to user experience design. Continue reading

Introducing Individual Share Counts

Today, we’re happy to offer new buttons for Facebook, Twitter, Pinterest, Reddit, Delicious, VK, Linkedin, and Odnoklassniki, with individual share counts.

These new surfaces demonstrate the popularity of your content on the top social networks.  We retrieve share counts directly from each service’s API; data is cached and loaded asynchronously for optimal page load performance. Continue reading