1,000,000 Buttons per Day – We Did It!

Last month we said the number of AddThis buttons served each day would probably reach the 1,000,000 milestone by the end of January. After writing that entry, we looked at each other and said: “Can we really do this? Maybe we should have said February!”.

Well, we are happy to report that our prediction was absolutely on target. As of yesterday, AddThis is serving over 1,000,000 buttons per day. To put it into perspective, that’s about 40,000/hour, 700/minute, or 11/sec. Not bad…except for the bandwidth, ouch!

So moving to new servers was an absolute must if we wanted to continue to provide a reliable service and a fast delivery of the buttons. Maybe this is a good time for removing that BETA sign from our website.

Anyway, we wanted to take this opportunity to thank you all for using the button. Please continue to spread the word.

May the Social Force be with you! :-)

the AddThis team

New: the AddThis Social Button Builder

There are so many combinations of settings when it comes to selecting the AddThis button that is right for you:

– type of button (e.g. bookmarking, feed, etc)
– look and size of the button
– location of the button (e.g. website, blog, newsletter, MySpace, etc),
– type of blogging platform (TypePad, WordPress, Blogger, etc)
– etc

So to make it easier to select your button (or buttons), we’ve created a cool little tool, the AddThis Social Button Builder.


Moving to Bigger, Better, and Faster Servers

We certainly hope you all had a great holiday.

The traffic on AddThis is continuing to grow very fast – we are now serving about 750,000 buttons per day, or over 8 per second – so we’ve decided to finally move to bigger, better, and faster servers.

The move will happen over the weekend. Disruption should be minimal.

Santa Bringing ‘AddThis Widget’ to Readers of Popular ‘Read/Write Web’ Blog

Popular blog Read/Write Web just offered 5 widgets to its readers for Christmas. Guess who is on the list? Yep, the AddThis widget. Here is the list, from the original post:

Top 5 widgets every blogger must haveTracy Pizzo, the Director of Business Development at Widget box, emailed us a handpicked list of the top 5 must-have widgets for every blogger. This list was compiled based on popularity on Widget box, as well as ease of use and user appeal. The top 5 are:

Thank you Alex and Tracy, for mentioning us to Santa! ;-)

AddThis.com Serving 500,000+ Buttons Daily, Only 3 Months after Launch at DEMO

Less than 3 months after our launch at DEMOfall 2006, AddThis.com is already serving over 500,000 buttons each day (or over 20 millions to-date).

It’s probably time to upgrade our servers…! But we are just warming up. We think we’ll probably reach 1 Million in January.

So, thank you, to all of you for using AddThis. Please continue to spread the word.

We wish you a happy holiday season and a very social year 2007!

“Add This!” FeedFlare For FeedBurner Users

If you are using FeedBurner to manage your feed, you can now easily add the “Add This!” FeedFlare to it. This will automatically add an “Add This!” link below each post (see image below).

Here is the URL of the FeedFlare. Copy it and paste it into your FeedBurner->Optimize->FeedFlare->Personal Flare box, and press “Add New Flare”. Then, check the two checkboxes next to the new entry, and hit “Save” at the bottom of the page.


And if you have a TypePad blog and you’ve decided to connect it to FeedBurner, the “Add This!” link will also show up in your blog.

Note: You don’t have to have Feedburner to include the “Add This!” link or “Add This!” button into your TypePad blog. You can also do it this way.

Socially yours!