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Tag: engage

Halloween Proves Contests Can Increase Brand Awareness

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Halloween kicks off the Fall holiday season, and social media is already buzzing with costume trends, recipe ideas, and pumpkin carving tips. Americans are expected to spend nearly $3 billion in costumes, and over $300 million on pet costumes! We saw Petco take advantage of this trend last year, showing us that audiences love contests! Using Petco as an example, here are reasons why you should consider running a contest to engage your audience. Continue reading