Tag: marketing tools

New Placement Options & Enhanced Bar for Audience Targeting Tools

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New Audience Targeting Tool Placement Options

We just released two additional placement positions for Audience Targeting tools to give your site more customization options. These additional placements will appear as a small overlay that pop up after your visitors begin scrolling down the page.

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Introducing CSV Export for Targeting Rules

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Today, we’re excited to introduce the ability to export any emails captured through AddThis Audience Targeting tools as a .CSV. Since we launched Audience Targeting in December of last year, we’ve repeatedly been asked to add specific email platform integrations. So in an effort to make our Audience Targeting tools as effective as possible for all users, you can now create email lists through the Audience Targeting rule creator, house your collected email addresses in this list, and then export it as a CSV and import it into any email service you currently use.

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AddThis Audience Targeting Tools Now Support Animated GIFs

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We’re excited to announce that Audience Targeting overlays now support animated GIFs! This means that in addition to using a static image in your Audience Targeting overlay (either one of our options or one that you have uploaded), you can use GIF animation (like in the example above).

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Introducing the Audience Targeting Creator

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A while back we introduced a new feature to the set of Marketing Tools in the form of Audience Targeting, where you can customize messaging to display to different people in your audiences as an overlay on your site. We received some great feedback, and made improvements based on what our users said they needed.

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5 Examples of What to Promote with AddThis Marketing Tools

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Recently I’ve been spending a lot of time listening and talking with existing users of AddThis Pro tools – specifically the marketing tools. What’s really interesting is the diversity of the sites that they maintain. In all of the conversations we usually end up talking strategy, specifically regarding ways that they could be using the tools more effectively.

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7 Ways to Increase Website Conversions with AddThis Marketing Tools

website-conversion-tipsYou work hard to grow your website traffic through SEO, networking and social media marketing. Then the majority of your visitors bounce before even saying hello.

What if there was a better way to market to each visitor differently based on their source, behavior or even interests? Then you could show the right message to the right user and drive your goals.

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