Tag: social media

Tips, Tricks & Best Practices to Increase Twitter Engagement


With over 250 million active users, Twitter is here to stay. And for good reason — it’s an extremely effective method for communicating with your user base. AddThis data shows that Twitter users shared over 182 million pieces of content in 2014 — and are on track to more than double that in 2015, with nearly 107 million shares to date. However, it’s more than just a “build it and they shall come” platform.

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How to Build a Social Media Marketing Strategy for Your Business


With hundreds of active social networks, it can be tough to know where you should start when it comes to marketing a business or building an online community. To help you get a better understanding of each network, and how you can use them for your business, we put together a quick rundown on some of the top sites and services for your to build out your social media marketing strategy.

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5 Instagram Tips for Beginners

instagram-marketing-tipsNow with 300 million monthly users, it’s hard to ignore Instagram’s potential for your business. But keep in mind that just because Instagram exists – or any other social media platform, for that matter – doesn’t necessarily mean you have to be there. Think about the audience you’re trying to reach and what your social media marketing goals are for that particular network.

So, what’s your strategy for Instagram? Here are five tips to get you started:

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[CHARTS] Analysis of Social Activity Around #BlizzardOf2015

Like many of you on the East coast, especially in the Northeastern United States, we’ve been digging ourselves out of the big snowstorm that hit yesterday and into today.

Since it’s all WE’VE been talking about around the office we felt it was appropriate to dig into the data to see what OTHER people were talking about online in regards to the #BlizzardOf2015.

This chart looks at how what people were talking about changed over the last couple of days.


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Winter Storm Juno BLOWS Up Social Media

Bread – check. Milk – check. Toilet paper – check. This is what’s going on in the minds of pretty much every resident in the North East right now as they prepare for record setting snow to start falling this afternoon. And when we are preparing for something this big we have only once place to turn – social media. And turn they did… in the thousands. Continue reading

Best Times to Post on Social Media During Christmas Season: British Edition


After releasing our post about peak engagement with different sharing services earlier this month, we got major interest from our readership in the UK requesting a version specific to this part of the world. As an early Boxing Day present, we’re happy to comply! Continue reading