AddThis Academy

An ever-growing library of resources to help you become a better online marketer.

AddThis Sharing Button Best Practices

Updated July 30, 2019.

Share Button Placement

There aren’t any restrictions on where you can place your Share Buttons. Since more than 15 million sites have used our tools, we do have some suggestions to help you increase sharing and engagement.

Here are some general best practices:


• Pick a prominent position
• Keep your Share Buttons near the top of the page
• Place Share Buttons near the content being shared
• Use Smart Sorting to encourage users to share


• We don’t recommend placing your Share Buttons in the navigation
• Avoid putting your Share Buttons in the website footer
• Avoid putting Share Buttons in multiple places (use the Floating Bar instead!)
• We don’t recommend placing Share Buttons in the sidebar

Optimize AddThis Script to Load Faster

To improve the performance of AddThis tool and your site, load the script once per HTML page, even if you have multiple buttons. Cut and paste the javascript portion from your code into the <HEAD></HEAD> of your web page. This way, the AddThis script is only loaded once.

 <script type="text/javascript">
 var addthis_config = {"data_track_clickback":true};
 </script> <script type="text/javascript"
 src="[YOUR PROFILE ID]"></script>

 . . . . . 
 <!-- AddThis Button BEGIN -->
 <div class="addthis_toolbox addthis_default_style addthis_32x32_style">
 <a class="addthis_button_preferred_1"></a>
 <a class="addthis_button_preferred_2"></a>
 <a class="addthis_button_preferred_3"></a>
 <a class="addthis_button_preferred_4"></a>
 <a class="addthis_button_compact"></a>
 <!-- AddThis Button END -->

Last modified:  July 30th, 2019