An ever-growing library of resources to help you become a better online marketer.
Ecommerce refers to the sales or purchase of goods or services online. Put simply, if you buy or sell anything using the internet, you’re engaging in ecommerce. If you own a small business and are wondering “What is ecommerce?” there’s never been a better time to jump in. Ecommerce is claiming an increasingly large share … Continue reading What is Ecommerce?
A common tactic for increasing sales online is setting up ecommerce landing pages. Any smart online marketer uses landing pages as an integral part of their strategy. But what does an effective sales landing page look like? What elements should a landing page include and how can online shop owners increase their chances for conversion? … Continue reading 7 Ecommerce Landing Page Examples That Drive Sales
By now you’ve (most likely) heard of AMP. You’ve installed our share buttons for AMP (right?). You’ve read up on AMP for WordPress. AMP has been such an efficient initiative for the web community that it’s only fitting that the internet’s most common communication medium is now getting its own revamp. So what is AMP … Continue reading What is AMP for Email?
UTM tags, also called UTM parameters, are simply bits of text added to a webpage URL that provide details about how a person landed on your website. Analytics solutions, such as Google Analytics, parse these tags and store the information contained within them so that you can gain more insight into your website visitor traffic.
AddThis social analytics allow you to track how, where, and by whom your content is being shared. Learn more what insights are available with AddThis.
What are http cookies and how are they used? We answer your most basic questions about the internet’s most popular tracking mechanism.
The AddThis tools can be added to many different kinds of pages and publishing platforms. This article will provide instructions and step-by-step tutorials for installing AddThis in your particular environment.
From endless customization to regular maintenance, we break down all the reasons you should be using AddThis instead of custom social buttons.
Learn how to install the AddThis plugin on your WordPress website.
Charity Navigator, America’s largest independent charity evaluator, trusts the AddThis tools on their website. Sara Nason, Charity Navigator’s Marketing Manager describes how the AddThis plugins have been a crucial part of their user experience.