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All Posts by Margot Dayton

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Benefits of AMP for Email

Several years ago, Google released AMP, its open-source initiative aimed at creating faster-loading content on the web. And while you might be well-versed in the topic by now (hopefully you know that AMP can be implemented for email!), do you know how much of a game-changer developing interactive emails and using AMP for Email really … Continue reading Benefits of AMP for Email

The Explosive Growth of Snapchat, Instagram, and AMP Stories

When Snapchat first introduced Stories in 2013, the format went largely unnoticed. It was considered a millennial fad only relevant to younger, digital-savvy folk. However, Stories has since taken over social media—so much so that if you ask Facebook’s Chief Product Officer, Chris Cox, it will soon surpass the traditional newsfeed as the primary way … Continue reading The Explosive Growth of Snapchat, Instagram, and AMP Stories

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9 Social Media Tips for Online Retailers

For the modern business owner, social media is an essential part of a solid marketing strategy. And for online retailers like you, it can be one of the most effective and efficient funnels to reach your customers. But making this medium work for your business requires following best practices and being consistent. We’ve put together … Continue reading 9 Social Media Tips for Online Retailers