5 Ways to Get Your Content Discovered
Content is vital to any strategy but once it’s created, it can take a while for people to find it. Here are 5 ways to get your content discovered.
Email and Content Marketing
A Guide: Content Localization on Social Media for Global Audiences
Localization involves adjusting your content and messaging so that it is meaningful to audiences with different cultural backgrounds and experiences. Read our guide for content localization on social media for global audiences.
The Ultimate Cheat Sheet on Email Marketing
Email marketing continues to dominate the digital marketing landscape. This blog, The Ultimate Cheat Sheet on Email Marketing provides valuable techniques to optimize your email strategy.
What is a Google Featured Snippet?
The Google featured snippet was first designed when the Google realized users were typing questions directly into their search bar. As a response, they wanted a more unique way to answer these questions directly. The result was a featured snippet, which puts the most pertinent information in a box neatly organized for the users to see.
5 Steps to Grow Your Blog Traffic (to Over 2 Million Readers a Year)
Once you’ve figured out the basics of setting your blog up, you’re still left facing the even greater challenge of getting your first readers… and eventually growing that figure into the thousands. Here are 5 steps to grow your blog traffic!
How to Set Up Your Blog for Success
Whether you’ve decided it’s time to start a blog for your business or as a hobby, there are a few key steps you can take to set up your blog for success.
Tips to Avoid Spam Filters
You can spend valuable time crafting targeted emails and sending them to your clients, but if you’re experiencing a low open rate or aren’t seeing the clicks you’d hoped for, your emails may be getting marked as spam. Here are tips to avoid spam filters.
Google Featured Snippets Best Practices Checklist
A Google Featured Snippet is a special feature at the top of a search inquiry on Google. Based on the search inquiry, Google will look for websites with the best answer and feature them at the top of the page, highlighted in a box. Being presented as a Google featured snippet is extremely valuable for … Continue reading Google Featured Snippets Best Practices Checklist
7 Tips for Writing Copy That Converts
Anybody can string together keywords to create a pithy landing page or a call-to-action (CTA), but if you want to inspire, engage, and, ultimately, drive conversions, your approach needs to be a bit more thoughtful. Thoughtful, yes—and also simple. There’s no need to use jargon or to try to be cutesy, thinking that’s what your … Continue reading 7 Tips for Writing Copy That Converts
Best Practices for Email Subject Lines in 2018
We’ve gathered the latest best practices for email subject lines to help you increase your click-through rate and strike the right tone with your audience.