Yesterday was a big day for Kellogg’s whose media mentions jumped 12% in our daily Team USA sponsor brand analysis. The breakfast brand created news yesterday highlighting the accomplishments and great starts of Team Kellogg’s whose athletes have won 11 Olympic medals.
Likely due to Usain Bolt’s epic win in the 200m, Omega is back on the podium. Looks like Usain’s personal Omega starting block paid off for both the athlete and the brand! Check out today’s scorecard. It was a good day for United AIrlines and Samsung with an incredible 18k+ jump in Twitter followers!