During last night’s telecast of the US Women’s soccer gold medal victory and Usain Bolt’s dash to glory, we saw an amazing trend on our network. Bolt’s win coincided with Hope Solo’s amazing second half save to hold onto the US’s 2-1 lead over Japan. Immediately, the internet reacted:
This is a fascinating example of real-time TV events impacting online social activity. In this chart, you can see down to the minute when the conversation changed from Usain to Hope. Overall, Hope spiked the most and we think it’s well deserved recognition!