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ICYMI: AddThis Academy Article Round-Up January 2018

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Do you know about the AddThis Academy?

It is our go-to place for all kinds of great content including marketing recommendations, social media highlights, and helpful tips for using the AddThis suite of website tools.

Be sure to catch up on some of our most recent articles to help you improve your marketing efforts:

13 Tips for Speeding Up Your Website
The speed of your website—how fast it loads into a user’s browser—is super important for two reasons, each of which can be expressed with a well-known acronym: UX and SEO. We recommend these 13 tips to ensure your webpages load as quickly as possible.

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Magoosh Increases Audience Engagement with AddThis Publisher Tools

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Customizable and mobile-friendly, the Link Promotion Tool is one of the easiest, most effective ways for marketers to increase conversion and engagement rates with their target audiences. By leveraging list building that feeds directly into your funnel, the Link Promotion Tool is highly effective at seamlessly capturing your audience.

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Email Marketing Mistakes That Will Frighten You

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All email marketers know that feeling right before (or after) clicking send: Did I make a mistake? There are few worse feelings than realizing an error right after an email is sent.

The good news is you aren’t alone in sending out an embarrassing or incorrect email. Always remember to put your email mistake in perspective. Misspell a word? At least you didn’t email the entire freshman applicant pool of more than 46K students, instead of just the 18K who were admitted to the University of California, San Diego. Use the wrong subject line? Not as bad as the New York University student who accidentally hit reply all on an email to 40K people.

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