Blog

Category Archives: Product Updates

AddThis Retires A/B Test Feature

Our team works hard to provide our publishers with industry-leading marketing tools for your websites. With this in mind, we have news to share.

Earlier this year, we notified our publishers that creating new A/B Tests would no longer be available starting in February 2019.

Now, we have officially retired the A/B Testing feature, and it’s no longer displayed on the AddThis dashboard under “Tools.”

Continue reading

List Building Tool Users: Be Sure to Regularly Download Your Contacts!

If you are using our List Building tool to help capture your visitors’ email addresses, it is a good practice to regularly download the CSV file associated with the tool. For example, if you’re sending out marketing emails every week, you should be downloading your list just as often to make sure you are including your fresh sign-ups on the latest send.

Starting May 15, to ensure that publishers are keeping their lists up-to-date, your lists will need to be downloaded at least every 6 months. AddThis will no longer be storing your email lists indefinitely.

Continue reading